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(Telematics Update) Qualcomm and Google launch indoor maps and more...

Here are the latest articles posted on the Telematics Update website this week. 

Telematics and global app solutions
As OEMs move onto global hardware platforms, they know, when it comes to apps and content, one size does not fit all regions. Toyota's strategy, according to Brian H. Inouye, national manager technology and engineering in Toyota's Advanced Technology Department, is to approach the problem in two stages.
Fleet telematics in emerging markets
North America is the most active telematics market in the world, with analysts predicting double-digit growth in most telematics sectors to continue in the coming years. Nevertheless, dynamics in the fleet telematics sector are shifting, with vehicle OEMs like Freightliner entering the arena and market penetration climbing.
 
Smartphones as the gateway to fleet telematics 
Thomas Hallauer, strategic marketing and communication manager for Mobile Devices, on how smartphones could boost the market for fleet telematics
 
Qualcomm and Google launch indoor maps 
In this week’s Brief: Nokia, earthmine, Mozilla, Qualcomm, Google, TomTom, Toyota, Audi, NXP Semiconductors, BMW, AT&T and Tendril
Maps, from indoor navigation to 3D features to LBS services and augmented reality, topped the telematics headlines this week. Nokia re-launched its mapping and location services as HERE, a "location cloud" that delivers maps and location experiences across multiple screens and operating systems.
 
Content and Apps for Automotive USA 2012 
Content and Apps for Automotive USA is the largest and most focused gathering for the automotive apps ecosystem. With over 200 executive attendees and 30+ expert speakers, Content and Apps for Automotive USA is a must attend event for those in this burgeoning industry.
 

 
Charlotte Wright 
Marketing Manager  
Telematics Update 
cwright@telematicsupdate.com 
+44 (0)20 7375 7517 

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