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►Telematics and drive-time entertainment
Good old terrestrial radio had a simple business model: a radio in (almost) every car, with access to that radio only when there was a butt in the car seat. Though the technology is changing, drive-time is still a critical revenue-generator for radio and satellite radio stations.
The fleet telematics industry remains fractured. Vehicle OEMs, like Freightliner, are entering the telematics arena with navigation and built-in dashboard solutions. Traditional TSPs, meanwhile, are bundling services in hopes of finding a sweet spot to maintain their standing in the industry. Tablets and smartphones are still the industry’s next big thing, while PNG manufacturers, which have significant market share, have been reading about their products’ eventual obsolescence for years.
Today, the smartphone is more or less a commodity, a black box with a touch screen, and the value is largely realized through services that run on it. Unless car manufacturers start thinking about this, Fuss warns, they run the risk of becoming producers of black boxes on four wheels and leaving most of the profits to computer or Internet companies.
In this video interview from the Telematics Detroit conference, Tim Johnson, manager of emerging solutions and strategic opportunities at Sprint Nextel Corp, gives the wireless carrier’s unique take on the connected vehicle space. Sprint Nextel views a hybrid experience that seamlessly integrates smartphones and in-dash solutions as key for future success.
Proposed Electronic Onboard Recorder (EOBR) mandates have stoked controversy in the commercial transportation sector. Evolving regulatory efforts, meanwhile, have left many fleet operators with questions. Will Federal guidelines make EOBR devices mandatory? Which fleets will be impacted? What kind of price tag do EOBR devices carry? What benefits do they offer?
This week the U.S. National Highway Traffic Safety Administration (NHTSA) released its long-anticipated distraction guidelines, which draw a blueprint for how car OEMs should install electronic devices to mitigate driver distraction. The voluntary guidelines limit tasks that draw a driver’s eyes away from the road to two seconds at a time, and limit those interactions to 12 seconds in total.
Telematics Detroit is the world's largest and most influential business focused conference and exhibition for the entire telematics ecosystem. Over 1800+ executives attended along with 100+ industry pioneers speakers, Telematics Detroit is the one event that you cannot afford to miss each and every year!
This June in Munich automakers, app developers, content aggregators, wireless carriers, telematics service providers and device manufacturers will gather to share knowledge on how to produce commercially viable in-vehicle content.
Charlotte Wright
Marketing Manager
Telematics Update
cwright@telematicsupdate.com
+ 44 (0)2073757517
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